3 Twitter Marketing Mistakes to Avoid

With 275 million monthly users, Twitter has become a titan in the social media and greater digital marketing space. People regularly get their news and interact with celebrities on Twitter, and recent years have shown a rise in companies using Twitter to increase brand awareness and to run advertisements.

The main challenge with running a Twitter account for your business lies in the balance between maintaining an audience and being true to your brand. Here are three basic corporate Twitter mistakes to avoid.

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5 Social Media Marketing Tips

In this digital age, companies must utilize social media to remain relevant and competitive. However, running effective corporate social media pages can be tricky, considering how many factors contribute to success. The tips below delve into using your brand to draw in an audience and engage consumers.

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How to Choose a Social Media Platform for Your Business

Every day, we are bombarded by a seemingly endless stream of media, often influencing our consumer habits. It is imperative in this ever-expanding digital age to have an online presence for your business. Nowadays, it is not just enough to have a website; a social media presence is vital to being an important, engaging business. As the user base for social media platforms grows rapidly, so do the opportunities to reach potential customers.  

To narrow down the options of social media platforms for your business, read on. 

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